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12 Thoughts for Marketing: The Condensed Version
1. The Power of Words..
One and Two Word Headlines are real Attention
Grabbers! Remember that your HEADLINE is the most
important part of your ad.
Use Power Words - For a reference list of the some
of the best Power Words check:
http://www.MakingProfit.com/mp/powerwords.html
What, Where, Why, Who and How - One of the quickest
ways to grab attention, is to pose a question to
your readers they can`t help but answering!
Use Facts - Although "Power" words are great eye
catchers and help the flow of your copy, nothing
beats providing facts and product details. Try
"Dramatizing" your facts or use "Human Interest"
Facts.
Use Adjectives and Adverbs. If you are a writer or
have ever studied writing, I`m sure that your
instructors have burned into your mind, the fact
that you need to minimize the use of adjectives and
adverbs. Well, I`m here to tell you that they are
wrong...well at least in the copywriting arena that
is.
Write, rewrite, rewrite, rewrite and re-write again...
2. Testimonials:
Show you prospect how your product has helped
others.
One Testimonial is Worth a Thousand Words.
3. Make it convenient to do business with you:
No Obligation Inquiries - Many consumers...
Read moreAre You Spending 75% of Your Time Marketing Your Affiliate
How important do you think it is to market your affiliate
programs? Most would probably say it’s quite important.
I would say it is the difference between success and failure
for the affiliate. The more time you spend marketing your
affiliate programs the more successful you will be.
The ‘Super Affiliates’ spend 75% of their time marketing their
affiliate programs. This means they only spend 25% of their
time working on their affiliate programs.
Contrast this to most affiliates who spend about 10% to 20% of
their time marketing their affiliate programs.
You may have heard the statistic that between 80% and 90% of
all affiliates make little or no money each month from
affiliate programs. A big reason for this is LACK OF MARKETING.
Just because it’s an affiliate program does not mean you do not
have to spend time marketing it.
Treat each affiliate program you belong to as if it were your
own product. This will force you to concentrate more of your
efforts on marketing. By thinking like the "owner" rather than
the "affiliate" you will automatically focus on what is
important to make the sale.
In fact, you could say you have to spend MORE...
Read moreSearch Online Business
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Online Business Articles
Lifepath Unlimited: Fantastic Earnings or Just Another Scam?
If you have done a search for self improvement, personal development, or just ways in which to make a living from home, you may have come across Lifepath Unlimited. A home-based program that offers materials related to personal and professional development as well as spiritual development, Lifepath Unlimited has managed to create a basis for people to help others improve their lives and, in doing so, create a stream of income for themselves. They offer both home study and live event programs, and becoming an affiliate is easy. Unfortunately, home sales scams are so common in our society, the opportunity that Lifepath Unlimited offers begs the question: Is Lifepath Unlimited a Scam?
So, Is Lifepath Unlimited a Scam?
Although there is no doubt that the programs they offer as personal and professional development are strong ones, there are a few things to look at. First of all, Lifepath Unlimited promises quite a bit in commissions. That can signal a scam, but in this case, it seems to be justified. With only three main products, earnings are fairly easy to generate with the proper attitude and training.
What Does Lifepath Unlimited Sell?
As an affiliate for Lifepath Unlimited, your job would...
Read moreSearch Engine Keywords Selection
Search engines are the vehicles that drive potential
customers to your websites. But in order for visitors to
reach their destination - your website - you need to
provide them with specific and effective signs that will
direct them right to your site. You do this by creating
carefully chosen keywords.
Think of the right keywords as the Open Sesame! of the
Internet. Find the exactly right words or phrases, and
presto! hoards of traffic will be pulling up to your front
door. But if your keywords are too general or too
over-used, the possibility of visitors actually making it
all the way to your site - or of seeing any real profits
from the visitors that do arrive - decreases dramatically.
Your keywords serve as the foundation of your marketing
strategy. If they are not chosen with great precision, no
matter how aggressive your marketing campaign may be, the
right people may never get the chance to find out about it.
So your first step in plotting your strategy is to gather
and evaluate keywords and phrases.
You probably think you already know EXACTLY the right words
for your search phrases. Unfortunately, if you haven't
followed certain specific steps,...
Read more