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12 Thoughts for Marketing: The Condensed Version

1. The Power of Words.. One and Two Word Headlines are real Attention Grabbers! Remember that your HEADLINE is the most important part of your ad. Use Power Words - For a reference list of the some of the best Power Words check: http://www.MakingProfit.com/mp/powerwords.html What, Where, Why, Who and How - One of the quickest ways to grab attention, is to pose a question to your readers they can`t help but answering! Use Facts - Although "Power" words are great eye catchers and help the flow of your copy, nothing beats providing facts and product details. Try "Dramatizing" your facts or use "Human Interest" Facts. Use Adjectives and Adverbs. If you are a writer or have ever studied writing, I`m sure that your instructors have burned into your mind, the fact that you need to minimize the use of adjectives and adverbs. Well, I`m here to tell you that they are wrong...well at least in the copywriting arena that is. Write, rewrite, rewrite, rewrite and re-write again... 2. Testimonials: Show you prospect how your product has helped others. One Testimonial is Worth a Thousand Words. 3. Make it convenient to do business with you: No Obligation Inquiries - Many consumers...
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Are You Spending 75% of Your Time Marketing Your Affiliate

How important do you think it is to market your affiliate programs? Most would probably say it’s quite important. I would say it is the difference between success and failure for the affiliate. The more time you spend marketing your affiliate programs the more successful you will be. The ‘Super Affiliates’ spend 75% of their time marketing their affiliate programs. This means they only spend 25% of their time working on their affiliate programs. Contrast this to most affiliates who spend about 10% to 20% of their time marketing their affiliate programs. You may have heard the statistic that between 80% and 90% of all affiliates make little or no money each month from affiliate programs. A big reason for this is LACK OF MARKETING. Just because it’s an affiliate program does not mean you do not have to spend time marketing it. Treat each affiliate program you belong to as if it were your own product. This will force you to concentrate more of your efforts on marketing. By thinking like the "owner" rather than the "affiliate" you will automatically focus on what is important to make the sale. In fact, you could say you have to spend MORE...
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Setting Your Goals - Easier Said, Easily Done
By Bill Foster



The basics of setting a goal is an open secret known by top-caliber athletes, successful businessmen and businesswomen and all types of achievers in all the different fields. The basics of setting goals give you short-term and long-term motivation and focus. They help you set focus on the acquisition of required knowledge and help you to plan and organize your resources and your time so that you can get the best out of your life. Setting clearly defined short term and long term goals will enable you to measure your progress and achieve personal satisfaction once you have. Charting your progress will also enable you to actually see the stages of completion leading to the actual realization of your goals. This eliminates the feeling of a long and pointless grind towards achieving your goal. Your self-confidence and level of competence will also improve as you will be more aware of your capabilities as you complete or achieve your goals. The basics of goal settings will involve deciding what you really want to do with your personal life and what short term and long term goals you need to achieve it. Then you have to break down goals into the smaller and manageable targets that you must complete in your way to achieving your lifetime targets. Once you have your list waste no time in tackling your goals. A good way to have a manageable list is to have a daily and weekly set of goals. By doing this you will be always in the position of going towards you life plan goals. Everyday will give you the opportunity to fulfill a certain goal giving you the feeling of accomplishment. Here are some pointers that should be taken into consideration in setting goals and achieving them. Attitude plays a very big role in setting and achieving your goals. You must ask yourself if any part of you or your mind holding you back towards completing your simplest goals? If there are any part of your behavior that is being a hindrance or puts your plans into disarray? If you do have problems in these areas then the immediate thing to do is to address this problem. Solutions may include a visit to a doctor or psychiatrist to control your emotions. Careers are made by good time management practice. Failing in a career is often attributed to bad time management. Careers require a lot from an individual which often makes the career the life of the individual. Plan how far do you want to go into your career. Education is key in achieving your goals. If your goals require you to have a certain kind of degree or require a certain specialization or demand a certain skill to be developed, make plans in getting the appropriate education. Your family should never be left out of your plans. If you are just starting out then you have to decide if you want to be a parent or when you want to be a parent. You also have to know if you really would be a good parent and how well would you relate to extended family members Personal financial situations also play a major role in achieving your goals. Have a realistic goal on how much you really want to earn. You also must be able to create plans or stages by which you will be able to reach your earning potential. Physically gifted individuals may be able to achieve sports related goals like being in the National Basketball association or National Football League. Determining your physical capabilities should be one of your priorities. Physical limitations could however be conquered with proper planning. As the saying goes -'All work and no play makes Jack a dull boy', or something to that effect, is by all means true down to the last the letter. Giving yourself a little pleasure: should be included into your plans. To start achieving your lifetime goals, set a quarter of a century plan, then break it down to 5 year plans then break it down again to 1 year plans, then 6 month plans then monthly plans, then weekly, then daily. Then create a things-to-do list for the day. Always review your plans and prepare for contingencies. The basics of goal settings should not be so difficult once you get to be familiar with them.






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Online Business Articles


The Power Of An In House Opt-In Mailing List

Much is said on the Internet today about Email Marketing and why it is so important to your web business. If that is really the case, then why do I get so mad when my mailbox fills up with six gazillion emails that I never asked for. Better yet, they tell me in the email that, "You signed up with one of our marketing partners." "No way," I say. The email address that they are using is one that I use exclusively as a promotional address. Meaning, I use it to receive response mail from a group of targeted individuals, not when signing up for things. You know - This is a nice time for a little break in my point. Don't you just get tired of people lying to you about how they got your email address? Well here is what I do. Since I have my own domain (several actually), I can have as many email addresses as I wish. I give out the web site name as the front half (left of the @) and my domain name on the back half (right of the @). So if I sign up for an account at NBC.com, I...
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Pay-Per-Click Advertising

Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a pay-per-click campaign versus months for a good SEO campaign. Pay-Per-Click is a simple type of paid advertising that most search engines, including some of the largest ones, now offer. It requires a bid for a "per-click" basis, which translates to your company paying the bid amount every time the search engine directs a visitor to your site. There is the added bonus that when a per-click site sends your website traffic, your site often appears in the results of other prevalent search engines. As with all marketing campaigns, there are advantages and disadvantages. If you understand the process and monitor your pay-per-click campaign frequently, it can be very effective. One of the greatest advantages is that you never...
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